Hong Kong Australia Business Association: Koalas to put SA on the map

The arrival of eight koala bears from South Australia at Hong Kong’s popular Ocean Park will expose the southern Australian state to 7 million people a year.

 
7 million people prepare to get that “South Australia” feeling…
 
The South Australian Government, in conjunction with The South Australian Tourism Commission, The Hong Kong Economic Trade Office, The Hong Kong Australia Business Association South Australian Chapter & The Cleland Wildlife Park are working together to arrange a gift of eight South Australian Koalas for Hong Kong’s premier theme attraction, Ocean Park.
 
The concept was originally developed by Lt. Governor of South Australia & Patron of the Hong Kong Australia Business Association South Australia Chapter Mr Hieu Van Le AO.
 
Since opening in 1977, more than 110 million visitors have enjoyed Ocean Park, ahkaba_ocean_park_webcombination of sea exhibits, animal exhibits and rides. When the Koalas arrive some time in 2014, it is likely Ocean Park will average around 7 million visitors every year… that’s 7,000,000 visitors each year!
 
A dedicated “enclosure” is being built to house the Koalas at Ocean Park in what will effectively become a “Permanent South Australian Promotion” at Hong Kong’s most popular attraction. The Koalas have the potential to dramatically increase the awareness of all things South Australian in Hong Kong & China.
 
The Hong Kong Australia Business Association South Australian Chapter is proud to be involved in this project. The HKABA-SA promotes trade, builds relationships and helps create cultural understanding between South Australia, Hong Kong SAR and Mainland China.

*Pictured: Hong Kong’s iconic Ocean Park. (Courtesy Hong Kong Tourism Board)

 
Wine News
 
Demand for wine and premium spirits in the Chinese mainland market is strong in particular. As consumers there become more knowledgeable about wine, so their tastes are becoming more sophisticated. According to Euromonitor International, wine sales in China amounted to US$33.1 billion in 2011, increased 143 percent compared to five years ago. Hong Kong itself has a long track record in the wine and spirits industry. Its status as a trading hub for wine has been strengthened in recent years.
 
The Hong Kong International Wine & Spirits Fair is more than just a trading platform. In keeping with a convivial industry where personal relationships are important, the show seeks to educate, inform and entertain. It offers a premium opportunity for wine & spirits producers and distributors to introduce their philosophy, their methods and their branding.

A Wine Education zone made the debut in 2012 to cultivate wine appreciation and provide training for industry professionals. The wine education offerings ranged from daily fine wine-tasting sessions to master classes and seminars. There were also cocktail demonstrations showcasing various types of spirits. With over 20,000 international buyers attending and almost 1,000 exhibitors this is truly one of Asia biggest Wine Events.

 
The Hong Kong International Wine and Spirits Fair 2013 will be held this year from November 7-9.
 
For Australian and New Zealand wine producers interested in participating contact the Hong Kong Trade Development Council Sydney Office on T: (61) 2 9261-8911 or toni.wade@hktdc.org or peter.bosevski@hktdc.org or visit the website www.hktdc.com/hkwinefair
 
Upcoming Events:
 
National Office
 
4 October: AGM
3-4 December: Hong Kong Forum
5-6  December: SME Expo
 
NSW
June: Asia Pacific Networking Cocktail
July: YPA Networking Dinner
August: Platinum Sponsorship Ceremony
August: Food & Wine Appreciation Dinner
September: Hong Kong Forum Promotion
4 October: Business Awards Dinner
November: YPA Event
December: AGM and Christmas Dinner
 
VIC
 
June: Young Professional event
July: Yum Cha
July: HKTDC Briefing
23 August:  Annual Business Awards
September: Young Professional event
October: AGM
18 October: Yum Cha Networking Event
 
SA
 
26 July: Annual Business Awards
August: ANZ VIP lunch
September: China Briefing
October: ANZ VIP lunch
November: HK Wine Show
 
QLD
June Uni of Qld Scholarship presentation
July Food & Wine Appreciation Dinner
September Business Awards Cocktail
20 September Business Awards Dinner
December Christmas Cocktail
 
WA
24 June: Update on Migration Law in WA
July: Wine Show
August: Annual Gala Dinner
September: Student’s Event
October: AGM
November: Food Competition
December: Christmas Cocktail
 
*To join as a member of the Association, or for further information on any events, contact hkaba@hktdc.org or T: +61 (02) 9267 3158

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